On the basis of a philosophy that recognises the interdependence and connection between all life, Masid - Association for Applied Environmental Research - was able to find ways to meet the goal of replacing toxic life-threatening products with products which preserve and promote life. A new wood preservation concept has been developed on this basis:"Untreated wood is dead organic material which can be usefully recycled by nature or consumed by specific insects and fungi. These insects and fungi transform the dead wood into valuable raw material by excreting it, which forms vital nutrition for plants. Plants are essential for humans and animals, as they play an important role in their nutrition and make the Earth habitable. Unfortunately, insects and fungi cannot distinguish whether they are eating dead wood in natural areas or the wood that we wish to preserve for our purposes. Our task now consisted of developing a wood preservative which on the one hand allows the survival of insects and fungi and on the other hand ensures that the wood to be used for our purposes is not used for food and fungal growth instead. In developing our products, we have found agents that make wood unidentifiable to insects and fungi (see the mode of action). This means that we do not need to use any toxic agents, meaning that both the important insects and the wood are preserved!"